SpiceJet said it is giving its staff an image makeover with a “Redder, Hotter and Spicier” new uniform starting today.
“The uniforms retain the carrier’s signature red colour largely while incorporating some unique and flamboyant designs to infuse boldness and style,” it said.
The new dress code has been created by SHIFT, a design house based in Mumbai. Promoted by the celebrated designer Nimish Shah, Shift has been associated with several industry awards including Vogue India Fashion Fund & Grazia International Next Glam Award.
SHIFT’s clients include Sonam Kapoor, Deepika Padukone, Kalki Kochelin, and Freida Pinto among others.
“Inspired by the airline’s image of Red.Hot.Spicy, the new range of uniforms has been introduced to enhance the glamour and style quotient while keeping the youthfulness and the elegance intact.”
The dress is a combination of red and black, and largely along expected lines for an airline, despite what the company claims.
However, there will be different patterns for different seasons and climates.
“The new range includes a unique design for each department specifically stylized to suit the different seasons and time periods like summers, winters etc.
To Read the News in Full 06/02/17 S Nambrath/RTN.Asia
“The uniforms retain the carrier’s signature red colour largely while incorporating some unique and flamboyant designs to infuse boldness and style,” it said.
The new dress code has been created by SHIFT, a design house based in Mumbai. Promoted by the celebrated designer Nimish Shah, Shift has been associated with several industry awards including Vogue India Fashion Fund & Grazia International Next Glam Award.
SHIFT’s clients include Sonam Kapoor, Deepika Padukone, Kalki Kochelin, and Freida Pinto among others.
“Inspired by the airline’s image of Red.Hot.Spicy, the new range of uniforms has been introduced to enhance the glamour and style quotient while keeping the youthfulness and the elegance intact.”
The dress is a combination of red and black, and largely along expected lines for an airline, despite what the company claims.
However, there will be different patterns for different seasons and climates.
“The new range includes a unique design for each department specifically stylized to suit the different seasons and time periods like summers, winters etc.
To Read the News in Full 06/02/17 S Nambrath/RTN.Asia
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